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Copywriter Text Toolkit

Word and character counter

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Worked example

"How many characters is this?" has four correct answers, and most counters give the one almost nobody wants.

A three-person family emoji is one character to a reader and nine UTF-16 units to JavaScript. Here is the same emoji measured four ways:

MeasureResult
Characters1
Code points5
UTF-16 units8
UTF-8 bytes18

Why it matters

If you are filling a database column you want bytes. If you are filling a headline you want what the reader sees. A counter that reports String.length for both will tell you a three-person family emoji is nine characters long, which is true of the storage and useless for the writing.

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